Role: PRODUCT DESIGN

GOGOVAN is a logistics tech company that connects van and truck drivers to users.
GOGOVAN offers an app and web ordering version.

2018-2020

CREDIT CARD PAYMENT

As mobile payments are increasing, we wanted to offer the same sense of familiarity and ease when having to pay for something on your phone. Up until the beginning of 2019, we only accepted cash or FPS for transport orders. With the new credit card feature, we have seen a quick increase of orders paid through cards.

The tasks’ main objective was to help with the retention of users. We worked mostly on the UX, external messaging for credit card hold and how we could teach our new users about credit card payments.

LOYALTY PROGRAM (PROPOSAL)

This loyalty program was a proposal project.
Worked along with the product manager and data team to learn about customer spending behaviours and amount. This allowed us to create the 4 different tiers as well as how much would the points rebate be and the cost of the promotions.